Every July, tens of thousands of cyclists head to the Western border of Iowa to dip their rear bicycle tire in the Missouri River before riding over 400 miles across the state over the following week to dip their front tire in the Mississippi River on the eastern border.
It is the largest and longest recreational bicycle touring event in the entire world and participants travel from every state and dozens of countries to ride. The route changes every year presenting new and unique challenges to riders while showcasing the beautiful state we call home.
This year, Pinnaclife joined along the route providing samples of our supplements and Viniferamine skincare products to help the riders feel comfortable and energized throughout the ride. Some of the most popular items?